Looking to start a print-on-demand business with ease? Wix offers a beginner-friendly platform to build and manage your online ecommerce store without any coding. In this blog, we’ll show you how to set up a Wix store, connect it to leading print-on-demand services, and start selling custom products like t-shirts, mugs, and phone cases. Whether you’re launching a new brand or expanding your product line, this step-by-step guide will help you get up and running quickly.
What is Print on Demand Wix store?
A Print on Demand Wix store is an online shop built using the Wix website builder with drag-and-drop tools – no coding required which sells custom-designed products like t-shirts, mugs, tote bags, posters, and more through print-on-demand services.
These products are only made and shipped when someone places an order, so you don’t need to keep any inventory or handle fulfillment yourself. It combines the flexibility of the Wix eCommerce platform with the convenience of print-on-demand services, allowing you to concentrate on marketing and selling your products online.
Who Can Use Wix Print on Demand ?
Wix Print on Demand is a flexible and accessible solution for a wide range of users. It’s perfect for anyone looking to sell custom-designed products online without managing stock or shipping. Here’s a breakdown of who can benefit from using Wix Print on Demand:
1. Artists & Designers
If you’re an illustrator, graphic designer, or visual artist, Wix Print on demand lets you transform your work into sellable products like prints, apparel, tote bags, and home decor. You can keep your creative freedom while avoiding the hassle of logistics. Every time someone places an order, your design is printed and shipped automatically. It’s a great way to monetize your art while reaching a global audience.
2. Entrepreneurs & Side Hustlers
Wix Print on Demand is ideal for aspiring entrepreneurs who want to start an online business with minimal investment. There’s no need to buy stock in advance or worry about unsold products. It allows you to test new ideas, launch niche product lines, or experiment with seasonal collections. You can focus on branding and marketing while the fulfillment is handled behind the scenes.
3. Educators, Coaches & Course Creators
Whether you’re a teacher, online coach, or course creator, on-demand printing helps you offer branded products like planners, journals, mugs, or motivational merchandise. These items can complement your educational content and deepen engagement with students or followers. You can create exclusive merch for your community or use physical products as part of your curriculum or events. It’s a simple way to diversify your income stream.
4. Photographers
Photographers can showcase their work on high-quality canvases, photo prints, framed posters, and more using Print on demand. A Wix website allows you to display your portfolio and sell your photos through the same platform. Customers can order and receive professional-quality prints without you handling production or shipping. It’s a smart, scalable solution for monetizing your visual work.
5. Small Businesses & Startups
For small businesses, Wix Print on Demand offers a low-risk way to expand into branded merchandise. You can create T-shirts, mugs, bags, or stationery that reflect your business identity without investing in bulk inventory. It’s especially useful for cafés, boutiques, or local service providers looking to build brand loyalty. Everything from product setup to fulfillment is automated, saving you time and resources.
6. Musicians, Bands & Influencers
Selling merch is one of the best ways for musicians, influencers, and content creators to connect with their audience. Wix POD enables you to offer products like T-shirts, hoodies, posters, and accessories featuring your logo, lyrics, or visuals. This helps you reinforce your brand while generating income. Plus, it creates a personal connection with fans who want to support you beyond digital content.
7. Nonprofits & Community Groups
Nonprofits and community organizations can use Print on demand to raise awareness, build unity, and fundraise with custom merch. From T-shirts and tote bags to event-specific apparel, you can offer items that align with your cause. With no need for upfront investment or manual order handling, it’s easy to run campaigns efficiently. Supporters can show their involvement while helping your mission grow.
How Wix Print on Demand Works?
Wix Print on Demand works by integrating your online store with a POD service, allowing you to sell custom-designed products without upfront inventory costs. When a customer places an order, the product is printed, packed, and shipped directly to them by the POD provider making it a seamless, low-risk way to run an eCommerce business.
Step 1: Set Up a Wix eCommerce Store
This is the foundation of your business. Wix provides all the tools you need to create a professional-looking online store even if you’ve never built a website before.
Create a Wix Account
- Sign up at wix.
- Choose the “Online Store” option when prompted about your business goals.
Pick a Template
- Wix offers hundreds of customizable templates, many specifically built for eCommerce.
- Choose a layout that suits your brand’s aesthetic whether it’s minimalist, bold, playful, or elegant.
Customize Your Site
- Use Wix’s drag-and-drop editor to move elements around, add sections, and edit content.
- Update your site with your brand colors, fonts, logo, and images.
- Add essential pages: Home, Shop, About Us, Contact, and FAQ.
Add Store Features
- Enable the Wix Stores feature.
- Add product pages with descriptions and pricing.
- Set up a shopping cart and checkout flow.
- Enable customer accounts if you want shoppers to track their orders or save favorites.
Set Up Payments
- Go to Settings > Accept Payments.
- Choose your preferred methods: Wix Payments, Stripe, PayPal, or manual payments.
- Connect a business bank account to receive payouts.
Step 2: Connect to a Print on Demand App
This is where you link your store to a POD service that handles production and shipping for you.
Go to the Wix App Market
- Search for popular POD apps
- Each has unique offerings – explore their product catalogs, pricing, and delivery regions before deciding.
Install and Set Up the App
- Click “Add to Site”, and the app will appear in your Wix dashboard.
- Sign in or create a new account with the POD provider.
- Complete the onboarding process (add basic info, set currency, etc.).
Connect Your Store
- The POD app will sync with your Wix store.
- This allows you to push products, track inventory, and automate order processing directly within your Wix admin.
Step 3: Design and Add Products
Now you’ll create your actual product catalog – this is where your creativity shines.
Use the POD Platform’s Design Tool
- Upload artwork, quotes, patterns, or logos to customizable products (like t-shirts, hoodies, mugs, etc.).
- Use built-in tools to position, resize, and preview your designs.
Product Mockups
- Most platforms provide mockups (realistic product images) that you can use on your Wix store.
- Choose clean, attractive visuals that help buyers envision your product.
Set Product Details
- Name your products clearly (e.g., “Custom Dog Mom Hoodie”).
- Add engaging descriptions include details like material, sizing, and care instructions.
- Set your price, keeping profit margins in mind.
Publish to Your Store
- Click “Add to store” or “Publish” to sync your new product with your Wix storefront.
- Products will appear automatically, ready for purchase.
Step 4: Launch Your Store
With everything in place, it’s time to go live and start attracting customers.
Connect a Domain
- Buy a custom domain through Wix or connect one you already own (e.g., www.yourbrandname.com).
Publish Your Site
- Click “Publish” from the Wix Editor to make your store live on the web.
Promote Your Store
- Share on social media: Post product previews, customer reviews, or behind-the-scenes content.
- Use email marketing: Build a mailing list and send updates or promos.
- Leverage SEO: Use keywords in your page titles, product descriptions, and blog posts.
Step 5: Process Orders Automatically
Once your store is live, Wix and your POD partner handle the rest – no manual work required.
Order Flow
- A customer places an order on your Wix store.
- The order is automatically forwarded to your POD provider.
- The POD partner prints, packs, and ships the product.
- A tracking number is generated and sent to your customer and you.
Branding & Packaging
- Some POD platforms allow you to add your branding to packaging, packing slips, or even product labels.
Track Everything in One Place
- Monitor sales, fulfillment, and revenue through your Wix dashboard or the POD platform’s backend.
Pros of Wix Print on Demand
1. Easy to Use – No Coding Needed
Wix is built for non-tech users. Its drag-and-drop website builder makes it easy to design and launch a professional online store without writing a single line of code. You simply choose elements (like images, text, or buttons) and place them wherever you want.
- Ideal for solopreneurs, artists, and small business owners who want to get started quickly.
- No need to hire developers or learn technical tools.
2. All-in-One Platform
Wix offers everything you need to build and run your business in one place:
- Website hosting is included – no third-party hosting needed.
- Built-in eCommerce tools, blogging functionality, and marketing integrations.
- Manage your products, orders, analytics, and customer communication from a single dashboard.
This all-in-one approach saves time and simplifies workflows, especially for solo business owners.
3. App Integrations for POD
Wix supports direct integration with several top print-on-demand services via its App Market, including: Printful, Printify, Modalyst, SPOD
These integrations allow you to:
- Design and import products directly into your Wix store.
- Automatically sync orders and product updates.
- Handle fulfillment and shipping without any manual intervention.
It streamlines your entire supply chain from product design to delivery.
4. Customizable Design
Wix gives you full visual control over your site:
- Choose from hundreds of templates built for different industries.
- Customize colors, fonts, layout, and animations to match your branding.
- Use Wix’s editor to tweak both desktop and mobile views.
You can create a site that feels like your brand without needing a designer.
5. Automated Fulfillment
With POD, once a customer places an order:
- The request is automatically sent to your chosen POD provider.
- They print, pack, and ship the product directly to the customer.
- You receive tracking and status updates, all without touching the product.
This hands-off process means you can scale without managing inventory or logistics.
6. Built-In Marketing Tools
Wix includes many tools to help you grow your store:
- Email marketing tools to send campaigns and promotions.
- SEO settings to optimize your product pages for search engines.
- Analytics to track traffic, sales, and customer behavior.
- Easy integration with Facebook Pixel, Google Analytics, and Google Ads.
This helps you build brand awareness and drive traffic without needing third-party apps.
7. Mobile-Friendly
- All Wix sites are automatically responsive, meaning they work well on smartphones and tablets.
- You can separately edit the mobile layout to ensure smooth navigation and fast load times.
- With more shoppers using mobile devices, this improves your store’s accessibility and conversion rates.
Cons of Wix Print on Demand
1. Limited POD Integrations
Wix offers fewer POD integration options than platforms like Shopify.
- It works well with the basics (e.g., Printful, Printify), but it doesn’t support some niche POD providers or more advanced automation features.
- This could be limiting if you want a broader product catalog or specific vendor tools.
- Wix have integration for POD in foreign countries only. No POD company in india have integration except Qikink’s open API.
2. Transaction & App Fees
To use Wix for selling products, you must be on a paid Business or eCommerce plan.
- These start at a monthly cost, and some POD apps charge additional subscription or per-sale fees.
- On top of this, POD partners deduct base product and shipping costs, which can squeeze your profit margins.
It’s important to factor in these costs when setting your product prices.
3. Less Scalable for Large Stores
While Wix is great for launching a small or mid-sized store, it may lack advanced features needed for scaling up:
- No multi-location inventory management.
- Limited support for selling on external marketplaces like Amazon or Etsy compared to Shopify.
- Complex product variations and bulk order tools are limited.
Growing brands may eventually outgrow Wix’s capabilities.
4. No Deep Custom Code Access
Wix is optimized for ease of use, but this comes at the cost of flexibility:
- You can’t fully customize back-end features (like checkout flows or advanced automation) unless you use Velo by Wix, a JavaScript-based development platform.
- Velo is powerful, but has a learning curve and might not suit non-tech users.
5. Dependence on Third Parties
Your entire fulfillment process is handled by your POD partner, which means:
- You don’t control production quality, delivery times, or packaging.
- If an order is delayed or misprinted, your brand takes the hit, not the POD provider.
This lack of control can affect customer satisfaction, so it’s critical to choose reliable partners and set clear expectations on your site.
Custom printed T-shirts for your online Store with Qikink
Wix eCommerce price plans
To run a Print on Demand store with Wix, you’ll need one of Wix’s Business & eCommerce plans, which allow you to accept online payments and integrate with print on demand apps. Here’s a breakdown of the current Wix eCommerce plans suitable for Print on demand:
Feature | Business Elite (₹1,800/month) | Business (₹900/month) | Core (₹500/month) | Light (₹250/month) |
Free Domain | 1 year | 1 year | 1 year | 1 year |
Storage Space | Unlimited | 100 GB | 50 GB | 2 GB |
Hosting | Multi-cloud hosting | Multi-cloud hosting | Multi-cloud hosting | Multi-cloud hosting |
Marketing Suite | Advanced | Standard | Basic | Light |
Accept Payments | Yes | Yes | Yes | – |
eCommerce Features | Advanced | Standard | Basic | – |
Developer Platform | Advanced | – | – | – |
Site Collaborators | 100 | 10 | 5 | 2 |
Free Plan Limitations
Wix’s free plan does not support eCommerce or third-party integrations, meaning:
- You can’t connect to POD apps
- You can’t accept payments
- Your site will show Wix-branded ads
So to launch a proper print-on-demand store, a paid Business plan is essential.
Summary:
- Business Elite: Best for serious businesses needing full scalability, advanced marketing tools, unlimited storage, and high team collaboration.
- Business: Perfect for growing brands that need strong eCommerce and marketing without the highest investment.
- Core: Good for small businesses starting to build a serious online presence.
- Light: Ideal for simple websites with very basic needs and minimal storage.
Comparison between Wix, Shopify and WooCommerce
Choosing the right platform is key when starting a print-on-demand store. In this comparison, we break down Wix, Shopify, and WordPress with WooCommerce to help you understand their strengths, features, and which one best fits your business goals.
Category | Wix | Shopify | WordPress + WooCommerce |
1.Ease of Use | Drag-and-drop builder; very beginner-friendly
| Very user-friendly for eCommerce.
| Requires more technical knowledge.
|
2.Customization | Limited customization.
| Good customization via themes and Liquid code.
| Highly customizable in design and functionality.
|
3.eCommerce Features | Basic features suitable for small stores.
| Excellent eCommerce tools for large-scale growth. | Comprehensive features via plugins.
|
4.Pricing | Starts around $23/month (Business Basic).
| Starts at $39/month (Basic plan).
| WordPress is free; hosting ~$5–20/month.
|
5.Design/ Templates | Easy-to-edit templates.
| Wide selection of professional templates.
| Many free & premium themes available.
|
6.Payment Processing | Integrates with PayPal, Stripe, etc.
| Built-in Shopify Payments (low fees). | Flexible payment gateway support.
|
7.SEO & Marketing | Basic built-in SEO tools.
| Advanced SEO features.
| Best for SEO via plugins like Yoast SEO.
|
8.Support | 24/7 support available.
| 24/7 support via chat, email, phone.
| Community-based support. |
9.Scalability | Suitable for small to mid-sized stores.
| Highly scalable platform.
| Scalable with powerful hosting and premium tools.
|
10.Security | SSL included.
| SSL, PCI compliance, and regular updates.
| Good security but requires effort.
|
Conclusion
Launching a print-on-demand business with Wix is an accessible and powerful way to turn your creative ideas into a profitable online store. With its intuitive drag-and-drop builder, seamless integrations with top print-on-demand providers and flexible eCommerce tools, Wix offers a beginner-friendly yet scalable platform to bring your brand to life.
Whether you’re an artist, entrepreneur, or side hustler, setting up your store on Wix requires no upfront inventory, minimal risk, and complete creative control. As your business grows, you can easily upgrade your plan, expand your product range, and fine-tune your marketing strategies all within the same ecosystem.
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Frequently Asked Questions
Can I do print on demand with Wix?
Yes, you can do print on demand with Wix by integrating with POD apps. These tools let you design products, sync them to your store, and automatically handle printing, packing, and shipping, no inventory needed.
Is wix good for online store ?
Yes, Wix is a great option for online stores, especially for small to medium businesses. It offers an easy drag-and-drop builder, secure payment options, customizable templates, and built-in tools for inventory, marketing, and SEO.
Do I need to pay extra to use print on demand on Wix?
The apps are free to connect, but you’ll need a Wix Business plan to accept payments, and you’ll pay the print-on-demand provider per product sold.
What kind of products can I sell with Wix print on demand?
T-shirts, hoodies, mugs, phone cases, posters, tote bags, and more depending on the provider you choose.
