What is order fulfillment?
Order fulfillment is a method by which a sales order is processed, from receiving the order to processing, packing, and delivering it to the customer efficiently and on time.
The process of fulfilling the orders is important when using print-on-demand services as it influences the customer experience and brand reputation.
Optimizing your order fulfillment process is important in eCommerce and print-on-demand (POD) dropshipping businesses because it directly influences the customer experience and brand reputation. By efficiently managing the fulfillment cycle, brands can optimize their operations, expedite logistics, and ensure smooth customer delivery.
What is the order fulfillment cycle?
The order fulfillment cycle consists of the following steps, each of which is necessary for the process to run smoothly:
- You receive an order from your customer.
- The order confirmation is sent to the customer.
- Order details are sent to the warehouse or print-on-demand partner.
- The print-on-demand partner picks the blank product from the inventory.
- Blank product is given to the printing department for print and quality checks.
- The order is packed neatly.
- A shipping label is generated for the order.
- Delivery details are sent to the customer.
- The order is delivered.
- The inventory is updated.
Why is order fulfillment important in a POD dropshipping business?
Order fulfillment is critical in a print-on-demand (POD) dropshipping company for the following reasons:
1. Brand Reputation
A consistent order fulfillment procedure helps the firm gain trust and credibility, boosting its brand reputation.
2. Customer Satisfaction
Efficient and accurate order fulfillment ensures consumers receive their orders on time, increasing satisfaction.
3. Logistics and Delivery Efficiency
Streamlined order fulfillment procedures to optimize logistics, minimize mistakes, and assure on-time delivery.
4. Inventory Management
Proper inventory management is essential for effective order fulfillment since it reduces stockouts or extra inventory expenditures.
5. Repeat Business and Referrals
Satisfied consumers are more inclined to make repeat purchases and promote the company to others, increasing growth.
How much does order fulfillment cost?
An average fulfillment cost for t-shirts will range from Rs. 350- 500. However, order fulfillment in print-on-demand business varies from product to shipping mode.
Several aspects including the fulfillment cycle, logistics, delivery, order management, warehousing, process, shipping, and distribution, determine the cost of order fulfillment in a print-on-demand (POD) business.
1. Costs of Order Processing
Order processing in the print-on-demand business depends on:
- Product – Price of the blank product
- Design size –
- Printing technology
- Shipping mode – Prepaid or Cash on Delivery
2. Costs of Shipping and Delivery
Shipping fees, packing materials, and transportation costs.Package weight, size, and shipping options all impact costs.