India’s esports scene is no longer a niche hobby, it’s a fast-growing phenomenon. From packed BGMI arenas to collegiate Valorant leagues, gaming has become serious business. And just like in traditional sports, identity matters. The ultimate symbol of that identity? A custom esports jersey. Today, jerseys aren’t just for pros; they’ve become a must-have for players, streamers, and fans who want to showcase their passion and team spirit.
The good news is that creating your own esports jersey in India has never been easier. With print-on-demand and online customization tools, you don’t need professional design skills or bulk manufacturing to get started. Whether you’re a five-stack squad, a college team, or an aspiring esports organization, you can now design, print, and even sell jerseys online, turning your passion into identity, community, and even profit. This guide will walk you through the entire process of making your own custom esports gear.
What is a Custom Esports Jersey?
A custom esports jersey is a personalized gaming uniform designed to represent a team, squad, or individual gamer. Just like traditional sports jerseys, it showcases elements like team logos, gamer tags, sponsors, and unique colors or patterns. Unlike regular T-shirts, esports jerseys are often made with breathable, performance-ready fabric to keep players comfortable during long gaming sessions.
For esports teams, a custom jersey builds identity and unity, while for streamers and content creators, it doubles as merchandise that fans can wear to show support. In short, it’s more than just clothing, it’s a mix of style, branding, and community in the gaming world.
Why Custom Esports Jerseys?
Ever wonder why every successful gaming team has its own unique jersey? It goes much deeper than just looking cool on stream. Here are the crucial reasons that make a custom jersey a game-changing investment for players and organizations alike.
- Forges a Strong Team Identity: A jersey instantly transforms a group of individual players into a cohesive, unified team. It’s your uniform, your colours, and your visual identity in the competitive arena.
- Projects Professionalism: In the rapidly growing Indian esports scene, first impressions are crucial. A custom jersey signals that your team is serious, organized, and dedicated, earning respect from opponents, organizers, and viewers.
- Boosts Player Morale and Confidence: There’s a psychological advantage to “suiting up.” Seeing your gamertag on a professional-quality jersey creates a sense of pride and belonging, boosting confidence before a big match.
- Unlocks Sponsorship Opportunities: A jersey is prime advertising real estate. It provides a legitimate and professional platform to display sponsor logos, making your team far more attractive to brands looking to invest in the esports market.
- Builds a Fan Community: Merch is the ultimate tool for fan engagement. When supporters buy and wear your jersey, they feel like they are truly part of the team’s journey, creating a loyal and visible fanbase.
- Creates a Revenue Stream: Selling jerseys is a direct way to monetize your brand. This revenue can be crucial for funding tournament fees, travel, equipment upgrades, or even player salaries.
- Enhances Brand Recognition: Your jersey is a mobile billboard. During livestreams, LAN events in cities like Mumbai or Delhi, or even in player social media posts, your team’s logo and colours are always visible, constantly building brand recall.
- Designed for Performance: Unlike standard t-shirts, esports jerseys are made from lightweight, moisture-wicking polyester fabrics. They are specifically designed for comfort during long, high-pressure gaming sessions, keeping players cool and focused.
Your Ultimate Guide to Custom Esports Jerseys in India
A custom esports jersey is more than just apparel; it’s your team’s identity, a statement of professionalism, and a connection to your fans. Here’s a streamlined guide on how to design, print, and even sell your own unique team gear in India.
Part 1: The Design Phase
Before you even think about printers, you need a vision. Your jersey tells your team’s story. Here are some design tips for your custom esports jerseys:
Step 1: Brainstorm Your Core Concept
- Team Logo & Name: This is the centerpiece. Your logo should be bold, recognizable, and look great on a jersey.
- Color Palette: Choose 2-3 primary colors that represent your team’s vibe. Are you aggressive and fiery (reds, blacks, oranges)? Or cool and strategic (blues, whites, silvers)?
- Key Information:
- Gamertags/Nicknames: The identity you’re known by in-game.
- Player Names: Often placed on the back below the gamertag.
- Jersey Numbers: Can be a favourite number, birth year, or something unique to the player.
- Sponsor Placements: Even if you don’t have sponsors yet, design with dedicated spaces for them on the sleeves, chest, and back. It looks professional and makes you ready for future partnerships.
Step 2: Choose Your Design Tools
You don’t need to be a professional graphic designer to create a great jersey. There are plenty of options depending on your skill level and budget.
For Beginners:
- Online Jersey Builders: Many Indian printing companies (more on them later) have intuitive online tools where you can choose a template, upload your logo, add text, and change colors directly on a 3D model of a jersey.
- Canva: An excellent tool for creating a team logo or specific design elements from scratch, which you can then upload to a jersey builder.
For the Pros:
- Adobe Illustrator: The industry standard. Using Illustrator allows you to create vector graphics, which can be scaled to any size without losing quality. This is what printers prefer.
- Adobe Photoshop: Great for creating complex graphics and mockups, but ensure your final print file is at a very high resolution (300 DPI is the standard).
Hire a Freelancer:
If design isn’t your strong suit, you can also hire freelancers from platforms like Fiverr, Upwork, or even Instagram-based designers. They can create a professional logo or complete jersey design at affordable rates, saving you time and ensuring print-ready quality.
Step 3: Master the Layout
A standard esports jersey has a specific layout.
- Front: Main team logo on the chest, with a primary sponsor logo underneath.
- Back: Player gamertag across the shoulders, with the number below it.
- Sleeves: Perfect for smaller sponsor logos, platform icons (YouTube, Twitch), or the Indian flag (🇮🇳) to show national pride.
Part 2: The Production Phase
Once your designs are finalized, the next step is bringing them to life by choosing the right manufacturing partner and materials.
Step 1: Find a Manufacturer in India
You’ll generally have two reliable options:
- Specialized Esports Jersey Companies: Choosing a company that focuses only on esports jerseys can seem like the best option for many teams. They usually offer high-quality sublimation printing, gamer-friendly fabrics, and an understanding of the unique needs of players. The production process is generally smooth and reliable. Still, these services may not always be the most practical choice for smaller teams or casual groups, as costs are often higher and design options can feel restricted compared to more versatile custom merch providers.
- Print-on-Demand Services: Ideal for individuals or small teams who don’t want to commit to bulk orders. For example, Qikink, lets you upload a design and order even a single jersey with no minimum required.
Why choose them? No MOQ, risk-free for testing designs, and perfect for small squads or personal branding.
Step 2: Know Your Materials
Fabric choice makes all the difference in comfort and performance. Avoid cotton for gaming jerseys.
- Best Option: 100% Polyester or polyester blends marketed as “Micro-Mesh” or “Interlock Knit”.
- Why Polyester? It’s lightweight, durable, and moisture-wicking, meaning it keeps sweat off your skin so you stay cool and comfortable during long gaming sessions.
Step 3: Place Your Order
Getting your jerseys produced is straightforward, but details matter.
- Submit Your Design: Always provide the highest-quality file (vector formats like PNG or JPEG are ideal).
- Approve the Mockup: The manufacturer will share a digital preview, check spelling, placements, and logos carefully.
- Confirm Sizes & Quantities: Pay close attention to their size charts since esports jerseys often differ from standard T-shirts.
- Discuss Timelines: Clarify production and shipping times, especially if you need jerseys ready for a tournament or event.
Know the actual cost of running a business using print on demand!
Part 3: The Business Phase – Selling Your Merch
Why stop at just outfitting your team? Your jersey can do more than build identity, it can also become a revenue stream to fund your gaming journey. There are two main models to start selling:
Model 1: The Print-on-Demand / Dropshipping Method
This is the easiest, risk-free way to start selling.
- Set Up an Online Store: Create a simple e-commerce store using platforms like Shopify or WooCommerce.
- Integrate with a POD Provider: Connect your store to an Indian POD service like Qikink. They have apps and plugins that make this seamless.
- Create Products: Upload your jersey design onto their product templates, set your selling price, and “push” the mockups to your store.
- Market Your Merch: Promote your new jerseys to your followers using different marketing strategies on Instagram, Twitter, YouTube, and your Discord server.
- Automate Everything: When a fan buys a jersey from your store, the order is automatically sent to the POD company. They print it, pack it, and ship it directly to your customer. You just collect the profit!
Benefits:
- No Inventory Cost
- No Risk of Unsold Stock
- No Handling of Shipping & Logistics
Model 2: The Bulk Order Method
If you have an established fan base and are confident in sales, you can order in bulk.
- Order a Batch: Place a bulk order (e.g., 50-100 jerseys) from a manufacturer. The cost per jersey will be much lower.
- Manage Inventory: You hold the stock yourself.
- Handle Shipping: You are responsible for packing and shipping each order to your customers.
Benefits:
- Full control over product quality and packaging
- Faster delivery to fans since you ship directly
- Ability to customize orders with extras like autographs, stickers, or thank-you notes
Start Your Custom Esports Jerseys Brand with Qikink
If you’ve ever dreamed of turning your gaming identity into a professional esports jersey brand, Qikink makes it simple. This step-by-step guide walks you through designing, launching, and scaling your own custom esports jersey store.
Step 1: Pick Your Niche & Style
Decide the kind of jerseys you want – team jerseys, streamer jerseys, or community merch. Focus on designs like gamer tags, team logos, or game-inspired themes to create jerseys that stand out.
Step 2: Sign Up with Qikink
Create a free account and explore Qikink’s catalog of high-quality esports jerseys. Their platform is built to help you customize and sell effortlessly.
Step 3: Upload Your Jersey Designs
Design using tools like Canva or Photoshop, or hire a designer for pro-level graphics. Upload your artwork to Qikink and generate mockups to visualize your jersey before publishing it to your store.
After logging into Qikink account, please click on the New Order tab in the left corner to place to customise your order. And, choose the product category and the product type from the available list according to your preference.
After choosing the product, please choose the quantity and sizing details according to your requirements.
Next, upload your custom design to the dashboard and place it on different parts of the T-shirt jersey – front, back, left sleeve, and right sleeve by aligning it as desired.
Once you upload the designs for different parts of the jersey, adjust their alignment as per your preference and confirm the final layout from your end.
After that, add the product to your order, you will be redirected to this page where you will be able to see the order details.
You can customize and select add-ons as per your preference, fill in the order and shipping details, and then click Save Order to complete your purchase.
Step 4: Build Your Online Store
Integrate Qikink with Shopify, WooCommerce, or your own website. Every order placed by your fans is automatically processed by Qikink for printing and fulfillment.
Step 5: Customize Your Brand Identity
Add specific branding features like team logos, unique labels, and packaging. This gives your esports jersey store a premium and professional touch.
Step 6: Test & Price Your Jerseys
Order samples to verify quality, fit, and print accuracy. Set competitive pricing while ensuring good profit margins for long-term growth.
Trying to figure out your profit on Print on Demand?
Step 7: Launch & Promote Your Jerseys
Promote your esports jersey brand on YouTube, Twitch, Discord, Instagram, and gaming communities. Wear your own designs during streams or events and launch limited drops to build excitement.
Step 8: Fulfillment & Scaling
Qikink takes care of printing, packing, and shipping under your brand name, so you can focus on engaging fans and growing your store. Track sales, expand into hoodies or accessories, and turn your jersey line into a full-fledged merch brand.
With Qikink, starting a custom esports jersey brand is easier than ever, empowering gamers, streamers, and teams to showcase their identity while building a profitable merch business.
Why Choose Qikink for Your Print-on-Demand Business?
Qikink is one of India’s most trusted POD and dropshipping platforms, ideal for creators and brands looking to sell custom products online without managing inventory, printing, or shipping. It’s easy to start, beginner-friendly, and scalable for growing businesses.
Key Features:
- Zero Setup Cost: Free sign-up with no hidden fees or documents required. Start selling risk-free with zero minimum order quantity.
- Fast Fulfillment: Printing is done within 2 days and shipped in 3–5 working days. AOP products take just 3–4 days.
- Integrations: Easily connect with Shopify, WooCommerce, or use the open API. Push products directly from Qikink to your store.
- Branding: Add custom branding options like neck labels, tags, cards, and eco-packaging. Lifetime free neck label refills reduce recurring costs.
- No RTO Charges: Unlike many POD suppliers, Qikink doesn’t charge for undelivered returns. This helps protect your profit margins.
- Quality Assurance: Order samples to check product and print quality. Defective or misprinted items are replaced hassle-free.
- Seller Tools & Support: Use profit calculator, blogs, and a smart dashboard. A responsive support team helps resolve issues quickly.
Conclusion
Custom esports jerseys in India are more than just apparel, they’re a powerful way to build identity, connect with fans, and even unlock new income opportunities. With the rise of print-on-demand and easy-to-use design tools, gamers no longer need big budgets or bulk orders to bring their vision to life. Whether you’re part of a competitive team, a college squad, or a solo streamer, creating and selling your own jerseys can elevate your presence in the gaming community.
Now is the perfect time to turn your passion into something tangible. Start designing, wear your brand with pride, and let your jerseys speak for your gaming journey, both in and out of the arena.
Read More
- Most Demanding Products to Sell Online In India
- Game Merchandising Guide for Gamers
- How to Start an eCommerce Business Without Money
- Best Print on Demand Sites in India
- Print on Demand Business Revenue & Market Size
- Top Gaming Merch Websites and How to Launch your Own Store
- Top Online Selling Platforms in India
- Top Print on Demand Marketing Strategies for Online Store
Frequently Asked Questions
1. What is a custom gaming jersey, and why do esports teams use them?
A custom gaming jersey is a personalized uniform with team logos, gamer tags, and unique designs. Esports teams use them to build identity, look professional, and connect with fans. It’s both a style statement and a branding tool.
2. How do I design a custom esports jersey with my gamer tag and logo?
You can use online design tools or print-on-demand platforms that offer ready-made templates. Simply upload your logo, enter your gamer tag, and choose colors or patterns. Within minutes, you’ll have a professional mockup of your jersey.
3. Can I print my team name and player numbers on gaming jerseys?
Yes, most custom jersey providers allow you to add team names, gamer tags, and player numbers. You can choose fonts, placement, and style. This makes every jersey unique while keeping the team look consistent.
4. How long does it take to get custom gaming jerseys delivered in India?
Delivery timelines usually range from 7–14 days depending on the platform and printing method. Some providers also offer express shipping for faster delivery. Always check estimated timelines before placing bulk orders with your supplier.
5. What other gaming products can I sell along with jerseys?
Apart from jerseys, you can sell custom gaming merchandise like hoodies, caps, mousepads, phone covers, and posters. Many print-on-demand platforms let you bundle these with your jerseys for fans and supporters.
