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Digital Printing: Meaning, Process & Types

Digital printing is a method where designs are transferred directly from a digital file onto fabric or other surfaces using a specialised printer, without the need for screens, plates, or complex setup.

6 min read
Updated April 2026
For Online Sellers

What Is Digital Printing?

Digital printing is a method in which a design is transferred directly from a digital file onto fabric using a specialised printer. The design is prepared on a computer and printed without using plates, screens, or a traditional printing setup.

This process of printing allows to create detailed art, multiple colours, and also complex designs to be reproduced accurately. As there is only a minimal setup involved, digital printing is widely used for short production runs, custom print on demand products, and modern textile printing.

Quick takeaways

  • Each design is printed directly from a digital file, at no extra setup cost.
  • Processes involve design, file preparation, printer setup, printing, and curing.
  • Digital printing supports small batch and single-piece production.
  • For fabric printing, specialised digital textile printers apply textile inks directly onto material, supporting detailed patterns, gradients, and complex graphics.

Real Example

Custom Clothing Brand Fulfilling 10 Personalised Hoodie Orders

A custom clothing brand receives an order for 10 personalised hoodies, each with a different name and design. Using traditional screen printing would require separate screen setups for each variation, making small orders expensive and impractical. With digital printing, each hoodie is printed directly from its own digital file with no additional setup cost per design. The brand fulfils all 10 orders quickly, with consistent colour and sharp detail across every piece, which is why digital printing is the foundation of modern print-on-demand production.

How Digital Printing Works?

Colourful digitally printed fabrics showing detailed patterns and multiple colours
Digital printing allows detailed artwork and multiple colours to be reproduced directly onto fabric

In the digital printing process, there are no screens made, no plates are prepared, and no colour separations are needed before printing begins. Each print can be different from the last without any additional setup or cost. The primary steps of the process of digital printing involve:

Design Creation:

The artwork or design is prepared digitally using any graphic design software.

File Preparation:

Design file is formatted and adjusted for printing, including size, colour settings, and resolution.

Printer Setup:

Materials, such as fabric or paper, are loaded into a digital printer designed for the specific printing surface.

Direct Printing:

The printer applies ink directly onto the material based on the digital design file.

Drying or Curing:

After printing, the material is processed to ensure the ink sets properly and the print remains durable.

This step-by-step process allows digitally created designs to be printed quickly and consistently without a complex setup.

What Are The Types Of Digital Printing?

Digital printing can be used on different materials depending on the printer and ink technology. Some common types of digital printing include:

1. Direct-to-Garment (DTG) Printing

In DTG, textile ink is printed directly onto the t-shirts or any finished garment through an inkjet-based printer.

2. Direct-to-Film (DTF) Printing

The design of the DTF printing is printed onto a coated film using textile inks, coated with adhesive powder, cured, and heat-pressed onto fabric.

3. Sublimation Printing

The dye sublimation printing method uses heat to convert dye into a gas, which bonds permanently with polyester fibres.

Custom T-Shirt Printed Digitally to Sell

Digital printing is the method of printing directly on t-shirts or any finished garment.

T-Shirt Digital Printing →

4. Laser Printing

In this printing method, a laser beam draws the design onto a drum, which transfers it to the surface under heat.

5. UV Printing

This printing technique uses ultraviolet light to instantly cure ink, and it is commonly used for printing on rigid materials like acrylic, metal, or plastic.

6. Inkjet Textile Printing

Inkjet printing is the most widely used digital printing method, where ink is sprayed onto the surface in tiny droplets through a print head. This is used in DTG printers, large-format printers, and standard desktop printers.

What Is A Digital Printing Machine?

Digital printing machines are specialised printers designed to print designs directly from digital files onto different materials. The type of machine used depends on the printing method and the surface being printed. Some of the common digital printing machines are,

  • DTG printers
  • DTF printers
  • Dye sublimation printers
  • UV printers
  • Large-format inkjet printers

These machines allow businesses to produce customised prints with speed and accuracy, making digital printing widely used in modern apparel and print-on-demand production.

Offset Printing Vs Digital Printing Vs Screen Printing

Does Digital Printing Support On Fabric?

Digital printing on fabric refers to textile designs produced using digital textile printing technology. Specialised printers apply textile inks directly onto fabric, allowing intricate patterns, gradients, and detailed graphics to be reproduced clearly.

Digital fabric printing is widely used in fashion and apparel manufacturing because it supports both custom and small-batch production. It allows sellers to access fashionable, patterned textiles with branded merchandise and promotional clothing.

How is Digital Printing Used in Custom Apparel?

Digital printing has become an essential technology in modern apparel production because it enables clothing brands to create customised products without large minimum order quantities. This approach supports flexible product creation and on-demand production.

How to Begin a Print on Demand Business?

Learn to start a POD business in India, from store setup, fulfilment, to marketing strategies.

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